Two Loves

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Ever experienced having two loves in life? How do you prioritize? How do you decipher? Our head producer and a team of talented artists roamed the city streets to capture the moments in life we tend to reflect upon after the fact. Here is a sneak peek for you!

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- www.streetracermusic.com -

Climbing to the top

0da682547a0e3a5c6741b0bb75b18e29 While trying to stay out of the winter cold, we had the great fortune of meeting Yulia, founder of ArtCase Production, to learn a little more about their exclusive hand painted prints, the persona behind ArtCase, and what the future might look like.

With a love for freedom, adventures and, believe it or not: mountains, Yulia started up ArtCase years ago, without any scholarly or professionally trained background. The mission has always been to get as close as possible to the customers' dream t-shirt or sweatshirt. ArtCase represents all that is unique, free and original, and Yulia proudly speaks of the limitless:

Imagination and creativity are endless, so I will say that our goal is to go into your head, understand what you want and make it look greater than you can imagine.

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A lot of the inspiration comes from the hip-hop culture, graffiti and street art, but Yulia also finds here artistic vision being influenced by nature. She explains that sometimes all you need is a breath of nature, to escape the city, and the inspiration comes flowing by itself. Although, for Yulia, there is no greater source of motivation than people, people falling in love with the art that she creates, happy people.

My favourite part is when you are concentrated on the idea, brush, paints and material at the same time, seems like nothing exist, just this moment and you are so much into it. And I love to find a color solution for the work, gradients, shadows etc. And the best feeling is when customers are happy with their clothes of course.

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We have all been very curious to hear in what direction ArtCase will go next. Although they already are shipping their production worldwide, and currently working mostly online and through their social networks, they are looking to move in the direction of selling in stores in Paris as well, to find new and exciting customers.

Here is a sneak peek of some of ArtCase's pieces from their latest winter collection. Which one is your favourite?

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Join in on the ArtCase movement and order your personal hand painted shirt today!

- www.streetracermusic.com -

Yulia Gavrilina is #BornToCreate

tumblr_n9l55448iE1sblizyo1_500 With love all the way from Paris, we are happy to present this incredibly talented artist as this week's #BTC. Yulia started up ArtCase Production three years ago, an art process that involves hand painted prints on cotton t-shirts, tanks, sweatshirts and jackets. The best part - the creations are all coming straight from the customers' imagination - bringing idea to life! Don't waste another minute, check out some of our favourite designs below and get yours HERE!

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- www.streetracermusic.com - 

Overgrown

We are excited to see all of the support and fans of this week's #BTC. It's truly an inspiration to know that young female entrepreneurs like Abigail have what it takes! What would you like to see in next week's #BTC?

Halloween weekend is right around the corner, and the team is keeping it fresh and chill with the unique, yet mysterious sound of James Blake. Check out this week's favourite SRP tune here :)

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- www.streetracermusic.com -

What Are You Chasing?

Sundays with city of the sun

I don't know about you, but to the SRP team, Sundays can have the most creative vibe to them, or they turn out to be dull days that never seem to end. To keep the beat going, this Sunday we are tuning into City of the Sun - three guys turning acoustic instrumentals into mesmerizing and inspiring melodies. Formed in NYC at the onset of the Twenty Tens, the instrumental trio has blazed a trail through NYC playing everywhere from street corners, to artist lofts, to galleries and traditional venues, to traveling the world for exclusive TEDx showcases. Scroll down to check out their latest track "Everything". tumblr_nd5t2yeNNX1ruyafno1_1280.png tumblr_ndsxcmRGkt1ruyafno1_1280 tumblr_ndsxcmRGkt1ruyafno2_1280 tumblr_nduxzpcP1C1ruyafno2_1280

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Catch their upcoming show on Irving Plaza,New York, NY, US, Sunday 23 Nov 2014! 

- www.streetracermusic.com -

What Are You Chasing?

Voyce* is born to create

IMG_6626 “Born on the moon, raised on Mars, stuck on Earth, reaching for the Stars” - the tattoo on his chest defines this award winning Montreal based singer/songwriter/music producer's life, and the art that he creates.  

This week's #BTC, Voyce*, embarked on his journey back in 2008. Two years later he was signed to a Nashville based record label. Well respected in the music industry, his work has now reached over half a million views on VEVO. However, just like for many of us, it has not always been easy. Pain – in one word – he will tell you, is his greatest motivator. It is the pain and struggle that compels him to grow and expand with each day. This artist holds firmly onto the belief that even through darkness there will always be hope. As a striving catalyst, this artist has immensely inspired the SRP team and we cannot wait to see and hear more of Voyce*.

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For a sneak peak of a Voyce* & StreetRacer collaboration...

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- www.streetracermusic.com -

What are you chasing?

On the runway

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Nothing can compare to the amount of beauty and excitement packed into one short week - yes, Fashion Week, Fall 2014 is upon us. We've been through some of the inspiring pieces and chosen a few favorites. More can be found HERE. To top it off, we want to share with you some of the tunes that have been playing out of our speakers this weekend. Route 94 and XXX88, the perfect club/lounge mixes, wouldn't you say?

- www.streetracermusic.com - 

All for one and one for all

A while back we started introducing new artists every week - ones that we collaborate with or are inspired by. Last week was all about that soft singer/songwriter sound, this week we're bringing back the hardcore and raw, more specifically - a mixture of Logic, A Tribe Called Quest and Yelawolf. Yes, a flow that you will rock your boat. A few weeks ago StreetRacer Productions met Joshua Andrew Boyer, more commonly known as DOSENATION, a South Jersey rapper striving for something bigger than just the fame and success of his own words. From 2007 to today the solid work has paid off and you will find Joshua across the web, on many different platforms - growing his nation. We've had the pleasure of learning a bit more about the artist and his vision, keep reading and you'll see why this rapper has so much more to give!

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What is your earliest memory of music, and how has it impacted you?

My earliest memory of music is watching my Uncle Steve make beats in his apartment. I was so fascinated with how everything worked that I became eager to learn the language of music at any cost. This Art had me at Hello.

Who are some of your greatest influencers, and who do you hope to one day influence?

My greatest influences are A Tribe Called Quest, De La Soul and B.I.G. I hope one day to influence our youth into doing the right thing and spreading a message through music. Drop beats not bombs.

What do you think sets it apart from all the other great rappers/artists out there?

What sets me apart from the rest of the artist are that I never spit the same flow. I have the ability to switch it up in a moments notice and not think twice about it. I've always seen it like this "Create your own lane, competition can't compete with originality"! I have the ability to connect with people by the masses. Being a artist your fans need to be your number one priority, without them you are NOTHING.

What can we expect to hear and see from DOSENATION in the near future?

This year will be filled with a lot of Shows (expect a great time with a lot of excitement,energy and good vibes), my clothing, contest held by me, meet-and-greets and a possible tour (as of right now my locations are NJ|PA|NY). I am very excited for what the future holds.

What are three things you cannot live without?

There are only 3 things in this life I cannot live without and that is my family, music and God. I find faith in all of them, become part of something bigger than this life, follow the movement and become part of the nation #DOSENATION.

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Want to be apart of the DOSENATION? Check it out HERE.

- www.streetracermusic.com -

(Mu)sick

As an independent music production company we love supporting and giving voice to all artists - big and small, all genres - from edm to classical. But what happens when the beats us producers create drown out the message of a song? Are we listening to the words, or just dancing along to the sound? 

Today, we came across a video that has been spreading throughout social media. Poet and lyricist, Madiha Bhatti, speaks out about the objectifying and controversial lyrics of contemporary music. She pinpoints and criticizes many of the common themes in today's pop culture, themes that men and women alike have gone numb to. You don't have to agree to listen to this honest message, but I promise you that it will catch your attention. 

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- www.streetracermusic.com - 

Louder Than Words

In light of the upcoming 'Born to Create' campaign, we would like to share with you the very talented photographer that StreetRacer Productions has as of recently been working with - Maggie Wilson. Not only does her work capture the many essences of life, but they also inspire us to explore several corners of our own creativity, and to reach just a little further to what it is we desire. This recent feature on A Plus is a great depiction of what Maggie's photography represents. Take a look here! 0ea14c30-cc81-469b-b32e-c40ca78e1ddf_medium

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We cannot wait to share with you the kick off of 'Born to Create'. Stay creative and connected!

- www.streetracermusic.com - 

Are You Born to Create?

During the month of September StreetRacer Productions will be releasing a new campaign, "Born to Create", a space for artists and musicians alike to submit and showcase their art. From the start of the kick off you will have the opportunity every week to share your artistic story and vision. Whether it be painting, drawing, sculpting, photography, music, lyrics, beats, dance...we seek to create a stage for you to be heard and seen. The chosen artist for the week will have the chance to shine on our blog and website. Please do not be discouraged if you are not selected during the week you submitted material, because you will be showcased on either our Instagram, Facebook, or Twitter page. During the campaign we will also be giving away helpful tips to creating success in your respected marketplace and so much more.. We can't wait for you to share your art with us.

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- www.streetracermusic.com -

The Science of Happiness

Happiness..such a common thing, but rare? So many people walk, heads down, sucked into the rhythm of monotony and the beat of every day life. When do we stop and question, what makes me happy? For some the answer might be straight forward and simple, for others it's a maze... Is it the work you are doing, the people you spend your life with, or the way you carry yourself amongst your peers that makes you happy? Or is it a combination of all of the above? And perhaps the physical road to your answer isn't as short as the theoretical one. Someone once told me that it's when you find the crossroad between what you love and what you are good at that will make you golden..that will bring you your purpose in life. So many of us work our entire lives, never making it to this crossroad. The StreetRacer Team fights every day for what they they believe in, their happiness - the power and beauty of great music, the way it impacts people, and brings life to our souls. If you are reading, share your happiness with us.

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Get ready for our next big music and fashion updates!

- www.streetracermusic.com -